Growth
Social Media KPI’s to start tracking now!
Social is a vital part of your growth strategy and a pinnacle component in building your community. Growing both your social media presence whilst …
Google Analytics
Conversion statistics: Click traffic considerations
Preparation puts you in a better position to reach out to brands proactively and negotiate better deals. Conversion statistics in Google Analytics can be …
Google Analytics
How To Set Up Conversions In Google Analytics
Do you know you can set up goals (“conversions goals”) within your Google Analytics (GA)? No? Well, let us show you, because, trust us, …
Analysis
3 Website Engagement Statistics to Start Tracking Now
Ensuring audience engagement is imperative in order to both build your brand and drive consistent revenue! Did you know your Google Analytics can help? …
Google Analytics
How To Use Google Analytics Data To Secure Better Brand Partnerships
Influencer marketing, once the best-kept industry secret, is now an art that needs to be mastered as both brands and bloggers get behind this …
Google Trends
How to use Google Trends when Writing a Post for Your Blog
Do you follow the trends? This time we’re not talking about fashion trends but Google Trends – something you should definitely be using to …
Analysis
What Do Google’s Index Coverage Issue Notices Actually Mean?
Google Search Console (GSC) may appear intimidating at first glance – so many functions, reports and metrics that make so little sense at a …
SEO
Social Media and SEO Best Practices for Travel Publishers
Did you know that 40% of millennials prioritize “Instagrammability’ when choosing their next travel destination? No wonder travel influencing is on the rise. The …
Social Analysis
6 Email & Social Templates Every Lifestyle Publisher Should Have
Inbox zero—is this a myth for lifestyle publishers? With all the incoming communication from partners, fans and other publishers, it’s incredibly hard to stay …
Google Analytics
How To Use a Data-Driven Content Calendar To Boost Your Blog Performance
Blogging—is it art or science? We believe it’s both! While creativity plays a huge role in content creation and brand development, without a data …
Analysis
6 Gifting Trends For The Festive Season
On the lookout for gifting trends and ideas to feature on your blog? You’re in the right place. Pinterest has just shared some intriguing …
Analysis
When Is The Best Time To Publish Blog Posts For Specific Goals?
You have just spent half of your day writing a new post and editing photos. It’s almost midnight on the clock. Should you publish …